Blog

News stories, initiatives, and occasions worth your attention

ISPMA® covers the latest announcements, trendy developments, and remarkable research from the world of software product management and shares news about our association.

28.02.2021

Meet Ronald Weinacht: The First Recipient of the SPM High-5 Certification Award

ISPMA has created the new SPM High-5 Certification Award, to recognize product managers who have received all available ISPMA SPM Certificates. The first to be presented with the new award is Roland Weinacht from Linz, Austria.

23.03.2020

Increasing Diversity in Software Product Planning and Development Approaches

For a long time, the standard approach for software product planning and development was requirements-driven. We elicit and collect market requirements, analyze them and decide which ones to implement when. These used to be the steps with waterfall methodology, and basically it is the same with agile, e.g. Scrum, though roles and responsibilities and timing are a bit different.

20.03.2020

Product Management and Product Marketing Challenges

Process, Tools, Data, Collaboration, Communication, Visibility and Authority. We think what is listed are the major challenges confronting the success of product management and product marketing.  What do you think?

17.02.2020

Product Management in a Connected World: Five Tips to Survive the Digital Revolution

We can say that, 50 years ago, the number of connected devices was …. 2. How many there are today? I believe that nobody has even an approximate estimate, but we can safely assume that we are talking about billions. What is even more staggering is the progression. Look at this chart: What we are observing is an almost vertical hockey stick curve, which triggered what we can now consider a true revolution. In fact, in Europe, we started referring to this as the 4th Industrial Revolution, or Industry 4.0.